What are the objectives of the Training Course?
The sole aim of the training course is to show you how to significantly increase your online international enquiries and sales by increasing your international digital visibility.
We will provide you with SEO know-how and skills and awareness of appropriate tools to make your products and services more visible online in international search engines. This will lead to substantially increased enquiries and sales from international markets. As a by-product, it can also boost your online enquiries and sales in your domestic market.
This training course is perfect for your company if you want to improve your international SEO capabilities and grow your online business. It is appropriate for companies selling both products and services.
What does the Training Course cover?
- International search explained
- Importance of keyword research
- Hints and tips on researching
- Optimising an international website
- Optimising marketplace listings (if relevant)
- Optimising social media
- Translating and localising
- Digital tools for SEO.
What is the approach of the Training Course?
This is how we run the courses:
- Personalised to you
- Learn from and ask independent experts
- Proven practical step-by-step approach
- Latest know how and digital tools
- Non-jargon theory
- Understand best practice
- Real-life hands-on exercises
- Build your own action plan to implement your international digital strategy
- Tangible ideas to implement
- Peer-to-peer learning in a non-competitive environment
- Professional and fun presenters
- Time away from day to day work to actually think about it all
- Small classes of up to 15 guests.
Benefits of a Training Course
- Substantially increase online enquiries and sales from international customers
- Increase international leads and sales in an affordable way using digital SEO tools and techniques
- Boost online enquiries and sales in your domestic market.
After the training course, you will be skilled and confident and, importantly, self-sufficient to manage your SEO projects yourself, or you will have the skills and terminology to be able to contract the best SEO agency to do this for you.
“I had an SEO training session and I found it to be more beneficial than any previous SEO advice I have had. Grow Global identified a previously unrecognised error on my website which has been negatively affecting my SEO for about a year! Grow Global are great at spotting the detail and advising concrete ways to improve SEO.” Shelley Stuart, Stuart PR Consulting
“It was really insightful and I came away with some great ideas on how to improve the site and its visibility” Dee Dhara, Oxford International
“Very dynamic speaker willing to answer all our questions. Obviously knows the topic very well and makes it accessible to everyone. Thank you.” Online jewellery retailer
“Inspiring and game changing”
“I’ve increased export sales online by 150% year-on-year”
“Really the best course I’ve ever been on”
“I actually know what to do and how to do it”
“You’re independent, so you’re giving us the best practice”
Who should attend the Training Course?
This training course is for companies who have international online ambitions and are ready to invest time and money into their digital growth. It is not suitable for intermediaries such as financial companies, legal companies, translation, logistics or international trade companies or web design and SEO agencies.
Most training will be delivered online via Zoom. For in-person training, please bring along a laptop or netbook and a mobile or tablet to complete the exercises throughout the day. Print outs will also be available.
We welcome guests from all over the world to our training courses in the UK. All courses are in English.
We look forward to seeing you soon!