What are the objectives of the Training Course?
The sole aim of the training course is to show you how to develop a realistic plan for international digital expansion.
We will provide you with the know-how and tools to design an international digital strategy that, once implemented, will substantially increase online enquiries and sales from international customers and give you a new, more cost effective way to enter international markets using digital strategies. As a by-product, it can also boost your online enquiries and sales in your domestic market.
This training course is perfect for your company if you appreciate the opportunity international and online offers you for rapid business growth and you are ready to invest in digital. It is appropriate for businesses selling both products and services.
What does the Training Course cover?
- Baseline of your current performance
- Digital business models
- Online market selection
- International product and/or service selection
- Options for international digital marketing and sales channels
- Practical considerations for international digital strategy
- Developing your international digital strategy action plan.
What is the approach of the Training Course?
This is how we run the course:
- Personalised to you
- Learn from and ask independent experts
- Proven practical step-by-step approach
- Latest know how and digital tools
- Non-jargon theory
- Understand best practice
- Real-life hands-on exercises
- Build your own action plan to implement your international digital strategy
- Tangible ideas to implement
- Peer-to-peer learning in a non-competitive environment
- Professional and fun presenters
- Time away from day to day work to actually think about it all
- Small classes of up to 15 guests.
Benefits of the Training Course
- Find a more cost effective way to enter international markets using digital strategies
- Develop a realistic digital strategy plan
- Understand how to implement your plan which will lead to substantially increased online enquiries and sales from international customers
- Boost online enquiries and sales in your domestic market.
The course will build the skills, confidence and, importantly, self-sufficiency to enable your business to either manage digital projects internally, or to use the skills and terminology to successfully contract with the best agencies for you.
“I think the course will help enormously as to what we need to look at and the strategies we need to put in place in order to increase our exports. The world is small and anything is possible. It has opened our eyes to what is out there and the potential markets” Michael Busby, Elizabeth Rose.
“Very dynamic speaker willing to answer all our questions. Obviously knows the topic very well and makes it accessible to everyone. Thank you.” Online jewellery retailer
“Inspiring and game changing”
“Really the best course I’ve ever been on”
“I actually know what to do and how to do it”
“You’re independent, so you’re giving us the best practice”
Who should attend the Training Course?
This training course is for companies who have international online ambitions and are ready to invest time and money into their digital growth. It is not suitable for intermediaries such as financial companies, legal companies, translation, logistics or international trade companies or web design and SEO agencies.
Most training will be delivered online via Zoom. For in person training, please bring along a laptop or netbook and a mobile or tablet to complete the exercises throughout the day. Print outs will also be available.
We welcome guests from all over the world to our training courses in the UK. All courses are in English.
We look forward to seeing you soon!